for finance leaders shaping what’s next
GENCFO Live brings together senior finance leaders who are actively reshaping the role of finance inside their organisations.

Built differently
A finance event worth leaving your desk for.
One day in London, twice a year in March and November, with around 200 senior finance leaders. First time at GENCFO Live? Your pass is complimentary.
No endless slide decks. No anonymous exhibition halls. Just useful ideas, honest conversations and people worth meeting.

How the day works
the stage sparks, the room does the work.
Every session follows the same rhythm. A speaker opens up the theme, then the conversation moves to you. The best thinking of the day comes from the people around your table, not just the person at the front.
01 Speakers spark the theme.
02 The room breaks into groups to dig in.
03 Groups report back to the facilitators.
04 Facilitators share the best ideas with the whole room.
More than a conference
your place in the room.
Meet ambitious finance leaders who want to challenge how things are done, learn from their peers and help shape what comes next.
Bring the questions sitting on your desk. Leave with fresh perspectives, meaningful connections and ideas you can put to work.


The anti-conference
the events aren’t the product.
They’re the method. Anyone can book a venue and a speaker. What happens in a GENCFO room is a structured attempt to get finance professionals to a better judgement than any of them arrived with.
Not a stage. A room.
Not one expert. A better crowd to ask.
Not an expo hall. People worth meeting.
Not polite agreement. Proper debate.